Boost your team

This page is for you if you head up an in-house PR / Communications / Marketing function and you:

  • have a stand-alone project which your team is too busy to undertake
  • have a project which your team does not have expertise in
  • would benefit from an external perspective from someone who understands the membership world
  • want your strategy reviewed and recommendations made
  • want a mentor / critical friend to call on when it is not appropriate to speak to your team
  • need expertise outside your team on an interim, basis or for a fixed-term

As an external consultant who specialises in the membership sector, I bring expertise and insight gained from working with professional bodies, trade association and associations. An eclectic mix of experience which blends together so I have extensive experience to call on to provide the solution you need.

My Work

My 30+ year career in PR & Marketing spans organisations large and small, in a wide range of industries, in the private and not-for-profit sectors … predominantly for membership organisations.

As a result of the variety and scope of the many projects I have worked on and delivered over the years, the services I provide are eclectic and complementary.  Take your pick from the list below or,  if you have a specific project in mind you feel my knowledge and experience will be of value for, get in touch using the form at the bottom of the page.

I have been engaged to:

  • devise and implement a communications strategy
  • devise a launch strategy for a competency framework
  • manage an internal PR function, including recruitment and professional development
  • devise and implement a regional PR strategy
  • devise and implement a marketing strategy then mentor team members to continue its implementation
  • deliver copywriting projects to relieve workload on the internal team
  • created, repurposes and managed awards programmes and delivered framework for internal team to deliver annually.

The projects I like best and which light my fire are the open-ended variety – you know the type:

  • how can we engage with stakeholders
  • we have a new member service to launch
  • make our updated five-year plan come alive
  • improve our stakeholder engagement levels

Defined projects get thrown my way too, such as:

  • develop a CPD programme for the team
  • increase the number of entries in our awards programme
  • build a new website and re-write all content
  • write articles and member communications

Let’s Start Something Fabulous
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