Two very different categories were judged today – the morning was spent finding the Outstanding Young Communicator and the afternoon was all about public policy and influencing legislation with the Public Affairs category.
In yesterday’s blog I talked about how far afield the interviewees had come to sit in front of the panel and that we only needed someone from Wales to have all the UK nations represented. Well today we saw a lady from Wales … plus someone from Scotland, and a lady who had flown in from the Channel Islands! A smorgasbord indeed :0)
When the Outstanding Young Communicator shortlist was being interviewed this morning the room was overflowing with oestrogen. The panel was female and all on the shortlist were female too! If you’re interested, the judges were all in-house and the interviewees all agency. The shortlist reflected what the judges saw as an unusually low number of entries from in-house teams and from the boys, so come on guys, don’t let the girls beat you again next year, get off your butts and let’s have more of you entering. And … where are all the shining stars working in-house? Show yourselves next year and give those agency-bods a run for their money.
There is only one more full day of interviews to go this year. The campaigns are all done & dusted so it’s only the teams to go with Outstanding Small Consultancy tomorrow morning and Outstanding In-House Public Relations Team in the afternoon. That leaves Thursday morning for the final category that you can enter … Outstanding Public Relations Consultancy. At this point we have very nearly finished the 2012 judging with just the special award winner to be selected in the afternoon:
Special award made by the judges
28. Best use of Measurement and Evaluation
The chairs of judges will assess all the campaign winners and select a winner that best demonstrates excellent use of measurement and evaluation in the campaign.
So with 24 of the 28 winners already decided the race is on to book your tickets to hear the winning entries revealed. If you haven’t yet booked your tickets to the Olympic-themed Awards Dinner at The London Hilton, Park Lane on Monday 28th May then head over to the CIPR website and book your tickets there. Olympic Medallist Colin Jackson will be MC.
I’m in a statto mood so 88% of the interviews have now been completed which means 86% of the categories have been judged. There are just 18 interviews to go, plus the special award, and then the judging will be all over for this year.
I think I might reward myself with a day off this Friday after fourteen 10-hour days of judging in a row … phew!