My most popular workshops at the moment are, without a doubt, those on social marketing. In the half day workshop, for example, attendees are given a whistle-stop tour of the main social media platforms that could benefit their business and by the end of the session they are set up with profiles/accounts on these platforms, [...]
Have you seen the Twitter light?
9th February 2012 By Leave a Comment
There is no denying the fact that the internet is an invaluable marketing tool, and it never fails to amuse/amaze me (take your pick!) when I meet business owners who still don’t have a web presence for their company – yep, they do exist! Just having a website is not always enough, there is so much more out there online – how many business owners are fully embracing the opportunities that the web has to offer?
According to some web analysis data from WebTrends, direct e-mail marketing, web analytics, search engine optimisation and online advertising are the web tools that stand out as being widely used by UK businesses, with one third of companies using them often or always. Just 2% (so just 1 in 50) businesses in the UK use Twitter for marketing.
Facebook – would it benefit your business?
24th January 2012 By 1 Comment
Do you use Facebook? Have you linked up with ‘old’ friends or colleagues? Do you leave messages on walls? Do you have a status? Do you regularly update your status? Have you linked your blog to your profile? Do you have a page for your business? If you hold events, do you have events pages [...]
How social is your marketing?
16th January 2012 By Leave a Comment
12 Days of Christmas Marketing Tip 3 Does your marketing need to be social? If you are not already using social media, e.g. Twitter, Facebook, LinkedIn, Blogging, then you should definitely tip your toe in the social media puddle and see if you ‘get it’ – not everyone does. Social media is everywhere at the [...]
Google+ for business is now ‘live’
27th November 2011 By Leave a Comment
As if there aren’t enough social media platforms out there for business people to use, along comes another! Google+ pages are now available so that means Google+ for businesses. Whooppee? I’m not sure, my jury is still out as I need to have a play before I decide which side of the fence I am [...]
Do you know what you have put on Facebook?
15th November 2011 By Leave a Comment
Did you know you can download a copy of all the information, including photos, videos, wall posts, messages and friend list that you have put on Facebook? Facebook says: “In addition, downloading a copy of your information may come in handy if it only exists on Facebook. For example, you may have lost your mobile [...]
How to add a poll to your Facebook business page
25th October 2011 By Leave a Comment
Top tip – If you post on your Facebook page as your page, rather than as yourself (see the option of how to ‘use’ Facebook to the right of the images across the top of your page, below who your page admins are) then you can post a question on your page that you can [...]
Get the new Facebook timeline … early
27th September 2011 By Leave a Comment
If you use Facebook, unless you have your head in the sand, you will have noticed that there are a lot of changes being made by the powers that be at Facebook HQ. Some are available now, but others are being gradually rolled-out. One of the most-talked about changes is that of the timeline on [...]
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