Marketing for small businesses, large or in-between that gets results | Surrey | Sussex | Hampshire
marketing to make your business shine
Does your marketing need to be social? If you are not already using social media, e.g. Twitter, Facebook, LinkedIn, Blogging, then you should definitely tip your toe in the social media puddle and see if you ‘get it’ – not everyone does. Social media is everywhere at the moment and is the latest ‘must do’ [...]
By making your target audiences come alive – giving them a personality – you can understand what they need in order to convince them to buy from you. Give each audience a name, e.g. Michael, Simon, Katie, Susan. Put yourself in their shoes and think about where you would go, what would you do, read, [...]
When asked what you do/what your business is about (the question that makes many businesspeople I have met look like startled bunnies in headlights!) make sure you say more than literally what you do. Try and build a picture in people’s minds as you will stick there for longer. For example, rather than me saying [...]
