Marketing for small businesses, large or in-between that gets results | Surrey | Sussex | Hampshire
marketing to make your business shine
12 Days of Christmas Marketing Tip 11 Do you have a marketing plan? If not, you are missing a trick … are you an Alice or the Cheshire Cat? “Would you tell me, please, which way I ought to go from here?” asked Alice. “That depends a good deal on where you want to get [...]
12 Days of Christmas Marketing Tip 7 Vary your approach to reach your target audience/s in as many ways as possible – the mantra is integrate integrate integrate. By having an integrated approach when reaching (potential) customers you make sure you reach them in as many ways as possible. Don’t just rely on one marketing [...]
12 Days of Christmas Marketing Tip 2 Create links that the search engines like – when creating links, either to internal pages on your site, or to pages on other sites, make sure you include keywords or phrases in the link text. The text you include in hyperlinks is used by the search engines to [...]
12 Days of Christmas Marketing Tip 6 When writing any marketing copy make sure you remember that you are trying to entice someone to buy from you. Get to know your audience and what information they will be interested in. They are unlikely to be interested in finding out about you or your company in [...]
12 Days of Christmas Marketing Tip 5 Get out from the comfort of your own desk/office and meet people to spread the word about what you sell / what you do. The old adage of ‘People buy from people’ is most certainly true – go forth and network so prospective customers can put a face to [...]
12 Days of Christmas Marketing Tip 3 Does your marketing need to be social? If you are not already using social media, e.g. Twitter, Facebook, LinkedIn, Blogging, then you should definitely tip your toe in the social media puddle and see if you ‘get it’ – not everyone does. Social media is everywhere at the [...]
12 Days of Christmas Marketing Tip 12 Have a clear idea of what you want your marketing to achieve – your Ultimate Desired Result. By keeping in mind what you ultimately want to achieve you will find it much easier to work out what marketing to do. Before you start each new marketing activity gauge [...]
12 Days of Christmas Marketing Tip 10 This is the most important step when building a website that is search-engine friendly. Don’t rely on the words/phrases that you think your target audience would search for to find a company like yours, remove the guesswork and find out exactly what is being searched for. Be as [...]
12 Days of Christmas Marketing Tip 9 Do you have a business card that gives multiple ways to contact you, or do you leave potential clients/customers needing to turn detective to find out how to get in touch? Does your website have a contact form (such as the blue Contact Us button on the left [...]
12 Days of Christmas Marketing Tip 8 By making your target audiences come alive – giving them a personality – you can understand what they need in order to convince them to buy from you. Give each audience a name, e.g. Michael, Simon, Katie, Susan. Put yourself in their shoes and think about where you [...]
Bad Behavior has blocked 219 access attempts in the last 7 days.
Connect with us here ...